transSpot

> Location and Time Based Advertising

> How Does Ad-Stops™ Work?

> Large Advertisers

> Ad Agencies

> Local Advertisers

Increased Revenue for Large Advertisers

Businesses advertise to increase their revenues. Ad-Stops™ was created to accommodate to the needs of large advertisers.

transSpot’s proprietary Ad-Stops™ time and location based advertising management platform enables large advertisers to easily launch an unlimited number of national and regional campaigns with the specific capability to target even individual bus stops at a precise minute of the day.

Advertisers can select the appropriate level of exposure for their brand in just a few clicks of a mouse. Advertisers can choose how often their ads will be seen by passengers across a series of bus lines.

Flexibility is a major component of Ad-Stops™. Multiple advertisements can be uploaded into the system for any campaign, and several campaigns can be launched simultaneously. In addition, advertisers can determine the precise level of time and location targeting that best suits their campaigns.

Let’s take the example of a major advertiser—say an internationally recognized hamburger chain. This well-known brand might have a new promotion for their famous large hamburger. The company could create multiple campaigns using any combination from the following options:

	General campaigns to be shown across an entire transportation network, at non-specified intervals
	Campaigns limited to certain bus lines and even to specific bus stops near the franchise restaurants.
	Campaigns that are limited to specific times of day such as breakfast, lunch or dinner hours
Utilizing various time and location based targeting options, it becomes easy to launch multiple advertisements as well as simultaneous campaigns across the transportation network. Ad-Stops™ enables our famous hamburger chain to launch campaigns for a breakfast menu at breakfast time and a dinner menu after work hours. Plus, a birthday party campaign could be launched on buses passing a particular restaurant in the chain that features a large playground. Advertisements can be loaded into Ad-Stops™ in real-time, a feature that is perfect for last minute promotions such as last minute theater tickets, flower shops, and much more. If our hamburger franchise has a billboard advertisement at a particular bus stop, then an Ad-Stops™ campaign can be scheduled for display on each bus, just as it approaches the specific stop. Advertising with Ad-Stops™ is intuitive and user-friendly. Nearly any file format of video or picture advertising can be uploaded into the system. Plus, Ad-Stops™ provides budget, planning and reporting features. Click here to learn more about how Ad-Stops™ works.