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For example, a city
university may wish to launch a citywide enrollment
campaign in the weeks leading up to the fall semester. A
national department store may wish to launch a campaign
promoting a new seasonal clothing line.
At the
same time, a local hairdresser serviced by an ad agency
may want to launch a specific promotion for Saturday
mornings.
In a simple online
interface, Ad-Stops™ can allow an agency to launch
several advertiser campaigns in one or more accounts.
Plus, an agency can decide the level of service to
provide to its clients. The agency can serve as an
intermediary between an advertiser and the Ad-Stops™
system, or the agency can offer direct access for an
advertiser to launch or edit a campaign within the
system.
If an
advertiser wishes to change the nature of a promotion,
ads can be instantly changed. If an appliance store
received an extra shipment of HD Televisions, they could
launch a promotion to sell the TVs on the same day they
arrived. This feature is ideal for last minute travel
deals, ticket offices, and other time sensitive
promotions such as flowers.
Agencies can easily upload the advertisements created by
their graphic design departments in real time, or can
utilize pre-designed Ad-Stops™ templates. Upload or edit
a campaign, preview the ads, launch and see the results.
Ad-Stop’s flexible budget, planning and reporting
features enable agencies to develop numerous service
levels and pricing scenarios for their diverse set of
clients. Click
here
to learn more about
how Ad-Stops™ works.
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